Once you’ve nailed the basics, and optimized your email creative and strategies for the best return, the only thing left to do is… turn it up. When email marketing is making you $20+ for every $1 you spend, you’re likely to want to spend a lot more on it… But how? There’s really only one way: grow your list to grow your revenue. But there are plenty of wrong ways to grow your email list that can hurt you. Jessica touches on the good, the bad, and the mind blowing that she’s seen in the past decade of email marketing strategy.
Speaker was engaging and HILARIOUS. Needed this energy for the end of the day.
My peers and I walked away with action item. A++++
Glad you had her back as this is my first time. Loved the deep dive into to the channel. Very practical insights.
— Speaker Feedback Survey, NIO Summit
Past Presentations
Email Marketing List Growth… the Right Way
- Nonprofit Innovation & Optimization Summit
Kansas City, MO
Good to Great, Guaranteed: Email Marketing Master Class
- ContentJam
Chicago, IL
Get Growing Online — and Offline: Email Marketing List Growth the Right Way
- American Marketing Association Madison MMF Conference
Madison, WI - Enterprise Center of Johnson County
Overland Park, KS - American Society of Business Publication Editors
Webinar - Public Relations Society of America
Kansas City, MO
Jessica’s tactical takeaways and innovative perspectives on email marketing left the crowd with a fresh outlook on email strategies. Jessica’s energy, eagerness to help answer questions and passion to ignite conversation about email marketing was contagious!